The Community Bank® Model
Between June 1993 and June 2000, some 2060 bank branches closed
across Australia. Those closures represent a 29% reduction in
branch numbers in seven years. Many communities were left without
branch banking facilities.
Bendigo Bank received numerous requests to open branches in
these towns and suburbs. We felt, however, that installing the
same style branch as those which had closed carried a high risk
of failure. We therefore devised Community Bank®, a new branch
banking model which involves local people in solving their own
banking needs. Community Bank® places a commercial framework
around the co-operative spirit evident in many communities.
In our solution, the local communities own and operate a Community
Bank® branch of Bendigo Bank. Through a local, publicly-owned
company, they invest in the order of $700,000 to $900,000 to
establish their own branch banking business. We provide all the
banking infrastructure and support and the community company
and Bendigo Bank share all branch revenue. Whatever is left over
after the community company pays its branch running costs, it
keeps as profit.
The operations are set up only after a business plan shows they
can be profitable. The idea is for communities to pay their backers,
or shareholders, a prudent return, then plough rest of profit
back into local enterprise. (There are limitations both on share
ownership and on dividends payable to shareholders.)
Community Bank® represents the first time most people have
ever seen an opportunity to invest in the creation of a publicly-owned
local enterprise. The enterprise created today just happens to
focus on banking, yet the underlying philosophy behind Community
Bank® can be employed to equal effect across a raft of community
needs. Bendigo Bank is already involved in a community-based
telecommunications solution - Community Telco - which draws on
the same capacities to harness local demand and channel it into
co-operatively spirited but commercially-based enterprise. Application
of this model across a range of options will, we believe, provide
communities with opportunities to capitalise on natural advantages
they possess.

Banking benefits for the whole community
Community Bank® branches are making contributions to communities
which go beyond simply banking. Contained in this PDF are some
of their stories.
To download the Banking benefits for the whole community PDF
booklet, simply click the PDF icon below.
Banking benefits
for the whole community - Approx. 733Kb
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10 steps to open a Community Bank®
- Contact Bendigo Bank for an information kit.
- Form a local steering committee.
- Raise enthusiasm, awareness. Begin raising pledges
of financial support for start-up capital (Bendigo
Bank will supply pledge forms, information forms and
supporting campaign material).
- Continue raising pledges until full community support
can be shown from as many people as possible.
- Hire independent consultant to conduct feasibility
study. All residents asked to pledge banking support.
- Feed aggregate results into Bendigo Bank's Community
Bank® model to produce three-year business plan.
- Have your community vote on whether to proceed.
- If yes, release prospectus to invite share subscriptions
in local company formed to operate branch.
- Once share capital is raised, Bendigo fits out your
branch and recruits staff.
- Open branch.
This process generally takes at least 18 months, although communities
have done it faster.
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