Bendigo Bank proudly partners with Bendigo Spirit

Bendigo Bank is pleased to announce its sponsorship of Bendigo Spirit, reigning champions of the Women’s National Basketball League (WNBL) team.

Bendigo Bank’s Chief Marketing Officer Sarah Bateson said the partnership continued the Bank’s longstanding support for women’s sport across Australia.

“We’re excited about this partnership and ready to cheer on Bendigo Spirit. We’re proud to support such a dedicated and inspirational group of women who are succeeding at the highest level,” Ms Bateson said.

Bendigo Spirit won the WNBL 24/25 season after defeating Townsville Fire 2-0 in the Grand Final series held in March 2025. The Spirit’s home games are played at Red Energy Arena in West Bendigo.

Bendigo Spirit General Manager, Dan Jackson, said the team was looking forward to another great season with the support of Bendigo Bank when the 25/26 season commences in November.

“We’re incredibly proud to have Bendigo Bank on board. There’s a natural synergy between our organisations, who are both deeply rooted in Bendigo and committed to making a positive impact in the community. We’re excited about what we can achieve together this season,” Mr Jackson said.

The Bank also sponsors the Bendigo Football Netball League, AFL Central Victoria, Adelaide Football Club and Geelong Football Club.

“Bendigo Bank is focused on gender equality and supporting initiatives that empower women. By sponsoring Bendigo Spirit, we are providing opportunities for female athletes to shine both on and off the field,” Ms Bateson said.

Bendigo Bank’s longstanding purpose to feed into the prosperity of its customers and the community can be traced back to its inception on the Victorian goldfields of 1858. The Bank is the only regionally headquartered company in the ASX 100. Bendigo Bank is proud of its regional heritage supports initiatives that strengthen the social fabric of the communities in which its people live and work.